Friday, August 31, 2012

In Seattle With SuperFad

Over this past summer I spent about 2 weeks in Seattle interning at an advertising company, helping out with them building commercials for things like Chevy, Nintendo, and Taco Bell. None of the things I did there were generally substantial of course; mainly minor things such as cleaning up textures or color-keying photos to look like they were taken through Insta-gram. However, the entire time I was there I got to see a lot of behind the scenes mechanics of this kind of industry, and frankly speaking I was impressed. Their building in the middle of Seattle was part of a complex and had one narrow staircase going from the first to second floor of their office. on the first floor was where the secretaries worked (though i couldn't quite figure out what exactly they did) along with the kitchen that had every kind of food you could imagine and two of their graphic designers' workspaces in the corner. The second floor was much more interesting; a majority of the area was taken up by massive televisions blasting sports and 3 or 4 old-school arcade games. There was also the 3d department up here, which was a ring of loud twenty-or-somethings who occasionally engaged in an all inclusive game of Call of Duty. The two other graphic designers sat in a large closet and adjacent to that was their massive render farm. Literally stacks and stacks of computer power built to handle the gargantuan amount of 3d objects that need to be processed. It was an extremely fun atmosphere too: nobody took anything too seriously, but managed to budget their time well enough to get everything done and then some. It was a very loose environment.
Needless to say, that's what I should look into being a part of.
Check them out at http://www.superfad.com/

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